About this course
You have a dream: to build the next great product that will take the world by storm. There’s just one tiny problem - you have no idea where to start. If that sounds like your life, you need One Month Product Management.
Product Management is the art of conceiving, planning, and executing great products. Teacher Christian Arca will give you the knowledge to determine what product you should build to launch, develop, or overhaul your business. You’ll get a great overview of the product development process, as well as hands-on crash courses in product thinking, understanding metrics, feature prioritization, and many other invaluable tools!
Just imagine: there's a world out there where you can anticipate what your customers want, navigate the risks and uncertainties of meeting their needs, and validate new product ideas before you spend years or fortunes making them. That's the world you're going to be living in after you take One Month Product Management.
Is this course for you?
Who This Product Management Course Is For:
- Someone with an idea for the next great product that will change the world
- Someone who works closely with products (sales, marketing, support), and thinks they could make them better if they had the chance
- Leaders trying to figure out their team’s next move
- Someone who was just “promoted” to a product manager position, and is not sure what that means
- Anyone looking to “level up” their career in
product !
What You'll Get:
- Tools and strategies for how to manage the product development process
- The insights to help a business achieve its goals
- Four weeks of lectures and projects with real-world applications
- Product Management Certification
What You'll Learn:
- The role and responsibilities of a product manager
- How to identify risks, assumptions, and uncertainties
- How to conceive and validate product ideas
- How to communicate with customers
- How to create user flows, wireframes, and product documentation
- How to prioritize what your team will build
- How to make amazing products!
Peek inside the course
Show me the syllabusWeek 1: Problems, Opportunities, and Customers
(Re)Defining Product Management
In this lesson, we start with the important questions: what is product management? Why build a product? What work goes into overseeing product development? What products does Christian use to keep his hair so nice? That last one is up for speculation, but if you're at all interested in product management, then the rest of this course is for you.
Your Mission, Should You Choose To Accept It
Or, rather, should Christian choose to accept it a while ago at Shapeways. But in this lesson, we look at a specific example of a product management challenge in order to understand what a product manager does to address it.
What is a Product Manager?
How do product managers determine the best possible course of action for a product's best possible outcome? Short answer: a lot of listening. Long answer: by owning the roles and not falling into any of the mistakes mentioned in this lesson.
About the Instructor
Christian Arca was a Product Manager at Etsy